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domain names with bite

Sweet with Bite?

No one name can be all things to all people. Usually the thing that's nice about a name also bites back. HP.com is almost as short as you can get, but because of this 'two letter thing' it can only legally develop 'weak' trademark. Also it took a few billion dollars worth of marketing to get you to remember those two letters, H and P, and the order they should go in. Disney's GO.com thought it solved this memorability problem, but this name is virtually untrademarkable and gets confused all the time with the Internet heavyweight goTO.com. Yet despite these problems, there is no argument that these are all premium web addresses.

We've developed our rating criteria keeping the flip side of each category in mind, what we term the name's 'Bite'. But bite certainty does not mean bad. We'd be proud to sell 'junk.com' on behalf of its owner. Despite the negative connotations, or perhaps because of them, this name is funky, spicy, tangy, cool, groovy (whatever is your 'it rocks' word). Similarly, one of our favourite sites on the web is fool.com. You don't forget this name do you! The site owners spend a little time explaining why they are happy for themselves as amateur investors to be labelled fools, and you go away remembering the URL. If you remember, you can come back, and shush, don't tell anybody, the big secret of domain names is that 'memorability' is all that ultimately counts. The current domain market, however, is largely driven by a real estate valuation model rather than a name's memorability (another future domain investment pointer?) sweet with bite
  Position is Everything. This mantra of the real estate world holds as well for domain names. The number one driver of domain values, as with property values, is a 'prestige position'. That's why Dot Com dominates. Closely related is a name's 'proximity position'. 'E' prefix is popular because early successful sites such as eTrade and eToys made it a popular prefix. Many companies would like to virtually reside close to these virtual addresses. Yet this very popularity can be confusing; your brand may not stick out amidst the forest of 'E's. The flip side of this commercial prestige, 'The Bite', is that there is sometimes a counter reaction to Dot Com. This is something we are seeing in the growing open source movement mostly residing at Dot Org (slashdot.org) and in such sales as engineering.org (for approximately US$200,000) to an engineering industry group. None of this indicates major problems looming for Dot Com or the E prefix, but we alert you to them because you should know that being part of a crowd has limitations. This is mainly something to watch if your product or service is organisational, governmental or not-for-profit.  
  Ok the name I'm evaluating passes all these tests. That means its pretty hot property right? ---->